At NASH, VIP means: Very Important Planet Member. NASH is better for you and the planet.
With the NASH VIP Club, members receive long-term benefits such as free shipping, a 15% discount on all products and a guarantee on the NASH razor.
The idea behind it is simple: we want to give our customers at NASH a clear, lasting advantage, away from the discount jungle.
As a private individual, I myself am a customer of many online stores. And to be honest, the same thing often bothers me: I order something today, tomorrow there's suddenly 20% off, next week the next code arrives and at some point I just wonder whether I actually bought at the right time.
At NASH, we never wanted to be a brand where you have to wait for the next discount. On the contrary: at NASH, a good deal should be clear, fair and comprehensible.
But that's exactly what we were asked again and again: "Which discounts are valid right now?"
NASH customer Daniel M. gave us an important impulse for this. Thank you for that!
In the last survey of almost 30,000 NASH customers, the response was huge: over 77% wanted a NASH VIP Club with permanent benefits instead of a constant stream of discounts.
We heard you and have been working hard over the last few weeks to turn this feedback into a model that is simpler, clearer and better in the long term.
You asked, we listened and turned the discount jungle into an NASH membership with permanent benefits.
The founder's dilemma
When we founded NASH, our mission was clear: we want to give you the best start to the day. With products that work, look good and are fairly priced. As a brand, we naturally want to give something back to our loyal customers. We want to thank them for their trust.
At the same time, we at NASH never wanted to slip into a logic where the focus is constantly on new discount campaigns. Because in the end, it's not about who sends out the loudest promotion. It's about ensuring that you can always feel good about ordering from NASH.
That's exactly why we took another fundamental look at the topic of discounts. We wanted to find a way to give something to our customers and strengthen the community at the same time. Only together are we strong enough to stand up to the corporations and offer a better, more natural and affordable shave.
What you have told us
We have collected a lot of feedback over the last few months. And the direction was pretty clear: many of you didn't want any more confusing discount campaigns. You wanted a simple solution. An advantage you can rely on. No matter when you order.
Our answer: The NASH VIP Club
The NASH VIP Club was created based on this feedback. V.I.P. as a Very Important Planet Member, because with the NASH shave you are doing something good for yourself and the planet.
For you as a customer, the club is more than just a benefits system. It is the opportunity to be part of NASH and to secure fixed benefits. Clear, comprehensible and without the constant wait for the next discount.
For us, the NASH VIP Club replaces the old discount logic with a membership that gives you something reliable. This feels more right to us because it is fairer and calmer.
Your benefits as a member - every day
- 15 % discount: You get a 15% discount on the entire NASH range. This gives you a clear price advantage at NASH at all times.
- Free shipping: Each of your orders will be shipped to you free of charge.
- VIP support via WhatsApp: If you have a question or need something, you can also reach us conveniently and personally via WhatsApp.
- Tree plants included: With your membership, you automatically plant an extra tree.
- Extended warranty on the NASH shaver: Should your NASH shaver ever break, we will replace it free of charge - even after five years.
Why this is a win-win
The NASH VIP Club makes many things easier. You know where you stand at all times. You don't have to wait for the right moment. You don't have to search for discount codes or keep an eye on promotions.
But above all, it's a model that really rewards loyal customers. Not selectively, but reliably. That was exactly our goal.
And it's also the better way for us as a brand. This way, we can focus on what really matters: making good products for your morning routine and continuing to build NASH together with our community.
Part of NASH, with full flexibility
Right from the start, it was important to us that the NASH VIP Club feels light and transparent. You are part of NASH and use the benefits as it suits you.
- Reminder before renewal: We will inform you in good time before your membership renews.
- Pause at any time: You can pause your membership at any time. The guarantee benefit for your razor remains in place during this time, the other benefits are temporarily paused.
- Cancel at any time: If at any time you no longer wish to use the VIP Club, you can cancel at any time without giving any reason.
In conclusion
Thank you for your honest feedback and your trust over the last few years. The NASH VIP Club is one of our next big innovations and we are really looking forward to going down this path with you.
Find out more about the NASH VIP Club soon!
